Real Estate Photography Resources

How Much Does Real Estate Photography Cost?

By Staff Writer Last Updated March 10, 2023 3 min read

When you’re preparing a listing, getting professional real estate photos taken can help increase how quickly the home is sold as a majority home buyers view homes online first.

Picking out the right photographer can be difficult when taking cost into account. On average, a professional real estate photography session can cost between $110 – $300 per session. That said, there are several factors that go into the actual cost of the photo shoots, most important being the market in your listing’s area.

While some real estate agents may belong to a brokerage that’s already partnered with a real estate photography business, others may have no idea what to expect when hiring real estate photographers. Keep reading to learn more about real estate photography pricing.

Real estate photography cost

If you aren’t looking to get professional real estate photography done, there are amateur photographers that will take up your project. Depending on how many photos you need, an amateur photographer could charge between $80 to $100 for a shoot.

However, the downside of using an amateur photographer is that you may run into issues like untimely delivery of photos and low quality photos. Hiring a company experienced in the real estate photography business like Virtuance to perform your real estate photography can help prevent you from running into these issues! 

How many photos should I get from my session?

When planning out your photo sessions, one thing that may cross your mind is how many photos of your home to have in your gallery. Too many photos can come across as repetitive or overwhelming for potential buyers. On the flip side, not enough photos can prevent buyers from seeing enough of the house. On average, a photo shoot for your home should include between 2535 pictures.

If you’re going with professional photographers, do some research on the types of packages they offer and compare pricing. Some services and packages will offer exclusive shots like aerial drone photography, which offers a more complete overhead view of the home for potential buyers, or a 3D floor plan

Different companies offer different packages at a variety of price points. If you end up needing more photos after the shoot, some photographers will charge by the picture. Make sure you leave room for this in your budget. 

Driving distance can play a role in your costs

Some photographers will charge an extra fee if the travel time to the property exceeds a certain limit. Gasoline, vehicle wear and tear, and time can all play a factor in the final cost for the photographer, as they may charge a certain rate per mile traveled. Make sure the travel is kept to a minimum if possible. 

Post-processing and editing

Another factor in your real estate photography pricing are the post-processing and editing of the photos. Editing these photos after the shoot can take hours, which can delay the turnaround time. This can be especially crucial for listing the home and takes time away from the entire process. If the photographer has to use special effects to change the surrounding area of a photo or fix lighting in specific rooms, this can add time as well. 

Square footage

A big factor of your photo session cost is the square footage of the home. Some photo packages will charge more for homes that are over a certain square footage, while some professionals will charge simply by the square foot. 

Other factors that can play a part in your real estate photographer cost include:

  • Time of year
  • Number of properties
  • Property Types (multi-family homes, condo, etc.)

Virtuance offers affordable and high-quality real estate photos

For the best real estate photography that fits within your budget, use Virtuance. We offer comprehensive HDReal® image packages with quick, next-day turnaround! Additionally, you can add on marketing enhancements and services like drone photography, virtual tours, single property listing websites, and more to help sell your listings faster and for more money.