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Client success

How Matt found a way to stand out against "discount brokerages"

Matt Thomson

Fathom Realty Colorado

"Virtuance understands lighting, angles, and the purpose of real estate specific photography. They also understand timelines and are easy to schedule with a quick turnaround time."

The Challenge

Matt Thomson has been in residential real estate since 2004. Prior to working as the Employing Broker for Fathom Realty, Colorado, he ran a team in the Greater Seattle area. 

Throughout his career, Matt faced frustration when competing against brokerages built on the discount model system. The lure of "saving money" by paying a low flat fee was blinding his potential clients.

The Results

With Virtuance, Matt's appointment to listings taken ratio has gone from 88% to 94%. He wins more listings and sells them faster. Matt also reported an increased number of showings, higher sell prices and an improved quality of his brand.

The Solution

A friend of Matt's reached out to him after his listing sat on the market for nearly two months. Matt placed Virtuance images from another listing side-by-side with his friend's and it became apparent that Virtuance was the key to success.

Matt took on his friend's listing and used Virtuance Real Estate Photography. The listing sold within three weeks.  

Let Virtuance help you create your own success story

Try Virtuance on your next listing and see why real estate agents who use Virtuance are winning more listings, getting more showings, and selling them faster.

Get Started

More Success Stories

Gilbert Soto

Read Gilbert's story

Taylor Somera

Read Taylor's story

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